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Friday, December 23, 2011

Katy Perry - The One That Got Away

The One That Got Away is a song by American recording artist and songwriter Katy Perry. The song was written by Perry, Dr. Luke, and Max Martin. The latter two produced the song for Perry's third studio album, Teenage Dream (2010). The song is a mid-tempo pop ballad about a lost love. It features a reference to the rock band Radiohead and addresses the relationship of Johnny Cash and June Carter Cash to express the strength of the relationship.

"The One That Got Away" received mostly positive reviews from most music critics, who complimented Perry's serious tone. The song was released on October 4, 2011 by Capitol Records as the sixth single from the album, and was followed by its Floria Sigismondi-directed video, which premiered in November and featured actor Diego Luna.

With the song entering the top 10, Katy Perry's Teenage Dream becomes just the seventh album in the 53-year history of the Hot 100 to generate at least six top 10s. The song joins the set's first five singles, all of which reached No. 1: "California Gurls", featuring Snoop Dogg; "Teenage Dream', "Firework"; "E.T.", featuring Kanye West; and, "Last Friday Night (T.G.I.F.)".

On September 13, 2011, at the New York City's Irving Plaza, Capitol Records confirmed to Billboard that "The One That Got Away" would be the sixth single from Teenage Dream. Perry said in a statement from the label:

"I'm so pleased to select 'The One That Got Away' as my sixth single because this song shows a very different side of me that I haven't shown with my past singles on this record, I think that everyone can relate to this song. I wrote (it) about when you promise someone forever, but you end up not being able to follow through. It's a bittersweet story. Hopefully, the listener learns from hearing it and never has to say they had 'The One' get away."


Capitol Records said that they are not specifically releasing the song in hopes of it reaching number one and re-writing Hot 100 history, rather the decision came out of "Perry's fondness for the song, its ear-catching hook and her obvious track record of success at pop radio".[1] EMI Music/Capitol Records EVP/marketing and promotion Greg Thompson told Billboard that, "if it goes to No. 1, that would be great, If not, we still have a Katy song on the radio in fourth quarter", presumably boosting sales for Teenage Dream in the Christmas season. The label serviced "The One That Got Away" to US mainstream top 40 stations on September 28, 2011, at noon ET.

On September 28, 2011, Katy Perry tweeted the words "The One That Got Away... It's happening!!!", along with a picture of the official single artwork, via TwitPic. The artwork shows a pink-haired Perry looking up at the sky while wearing a disc-shaped hat. The photo gives a whimsical nod to the 1970s, with its distinctively retro appearance. Amy Sciarretto of PopCrush commented that the artwork shows Perry in a "deep thought and remembering the one that actually did get away from her."


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